What is Funnel Marketing
The Funnel strategy needs to fit into the wider strategy of the business itself and be in line with the businesses goals.
UNDERSTAND YOUR AUDIENCE
Understanding your audience (avatars) has a profound impact on your marketing strategy. It helps you to fine tune your marketing efforts.
NEW ASSET CREATION
In today’s digital world, we have seen the birth of ‘Digital Assets’. Digital assets include; digital documents, audible content and videos.
Now it’s time to attract people into your funnel. Because we’ve spent time on your avatar we’ll know which platform to choose for your advertising.
ENGAGE TO CONVERT
We use marketing automation, which is an exciting new set of tools that can be used to drive incredible results in your business on an automated basis.
LEARN & OPTIMISE
Learning and optimising is the process of understanding which parts of the funnel are working and how effective the funnel is as a whole.